DEI coaching

DEI work, i.e. promoting diversity, equity and inclusion is both an obligation enshrined in law in many countries, and also a topical theme discussed regularly in both day-to-day conversations and the media. More and more organisations and companies are adopting DEI as part of their everyday operations, as taking diversity into account helps employers influence employee satisfaction and reach an even broader customer base, allowing the organisation to perform better.

In Finland, the renewed Non-Discrimination Act, which came into force in 2015, forms a key pillar of DEI work, and based on it, authorities, education providers and employers are obliged to assess the realisation of equality in their operations. The Act also obliges organisations employing 30 employees or more to compile an equality promotion plan. Furthermore, for example, since 2019 the Finnish Ministry of Education and Culture has required recipients of its general grants to take into account equality perspectives in their operations. DEI work is always beneficial, regardless of the size of the organisation, as equality perspectives are only set to grow in importance moving forward. There is a direct link between DEI and both occupational wellbeing and the profitability of operations.

As a highly sensitive and queer person who has spent more than 10 years working on research relating to minorities, I am highly familiar with equality issues from both theoretical and practical perspectives. I have also completed more than 10 hours of training on handling and managing diversity in different communities. Read more about me here.

I offer DEI coaching sessions, where I help you understand the principles of DEI and how to put them to use in your individual context. I facilitate DEI transformations using a range of solution-focused tools that have been proven to be effective. I am currently studying solution-focused brief therapy and am due to graduate in June 2024, and as part of these studies, my fellow students and I are also familiarising ourselves with providing training for communities.

Taking into account the challenges faced by people of different ethnic backgrounds, members of the LGBTIQA+ community, disabled people, or neurodiverse people is a topical matter and is only set to become more so in the future – so now is the time to get on board!

An information database maintained by the Finnish Ministry of Justice: www.equality.fi

An article by Suomen Yrittäjät about familiarity with DEI amongst Finnish companies: https://www.yrittajat.fi/en/news/finnish-companies-still-have-a-long-way-to-go-in-supporting-diversity/

An article from Harvard Business Review on the link between promotion of DEI and adaptability, exploring examples of DEI in action at companies such as Mastercard: https://hbr.org/2023/05/how-investing-in-dei-helps-companies-become-more-adaptable

An article by Suomen Yrittäjät about familiarity with DEI amongst Finnish companies: https://www.yrittajat.fi/en/news/finnish-companies-still-have-a-long-way-to-go-in-supporting-diversity/

An example of an equality promotion plan: The Non-Discrimination and Equality Plan 2019–2022 of the Association for Culture on Equal Terms and the Culture for All service (only available in Finnish): https://www.kulttuuriakaikille.fi/doc/yhdistys/equality-plan_web.pdf

Contact me

Coaching is tailored to your specific needs, so send me an email and let’s discuss how I can help you!